CLIENT:

Finlay

SCOPE:

Branding
Strategy

See. Be seen.

In a saturated eyewear market where next-gen consumers’ desires are diverse, peer-led and complex, we asked how Finlay could be truly exceptional in appealing to the modern individual. The answer – shift from heritage brand to put people in focus.

FINLAY_Brand Identity-min
FINLAY_Brand Identity2.1
FINLAY_Brand Identity2.2
FINLAY_Brand Identity_1-min
FINLAY_Brand Identity-home-try-on
FINLAY_Brand Identity-brand-guidelines
FINLAY_Brand Identity-business card
FINLAY_Brand Identity_12-min
FINLAY_Brand Identity9.1
FINLAY_Brand Identity9.2
FINLAY_Brand Identity8-min
FINLAY_Brand Identity10-min

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Relevant work

Dandy Restaurant_Brand Identity-Door Signage-min
No-Idea Branding-Restaurant-Menu-V1-min

© Common Studios

© Common Studios

kelsen@commonstudios.co.uk
+61 (0) 479 171 003

223 Greenwich Road,
Greenwich, Sydney 2065